11 Retail Emails Web Designers Should Subscribe To

I subscribe to a lot of retailer emails, looking for ideas and best practices on subject lines, template design, messaging, cool design elements, and so on.

Of these, only a small percentage truly stand out from a design perspective –┬ámaking each email worth viewing as much for its visual presentation as for the products and offers being promoted.
I often find creative inspiration from these emails, and not just for emails that I plan to send myself. They can be a great source of ideas for web banners, landing pages, general page layouts, and a range of web design elements. They’re also simply very pleasing to look at.

Here are 11 emails I would recommend web designers subscribe to for a daily dose of creative energy. Click on an image to visit the retailer’s website and signup for yourself.

Boden USA

Boden USA retail email
Boden USA retail email


CB2 retail email
CB2 retail email

Chapters Indigo

Chapters Indigo retail email
Chapters Indigo retail email


Apple retail email example
Apple retail email

Free People

Free People retail email example
Free People retail email

Kate Spade

Kate Spade retail email example
Kate Spade retail email

The Land of Nod

The Land of Nod retail email example
The Land of Nod retail email

Uncommon Goods

Uncommon Goods retail email example
Uncommon Goods retail email

Old Navy

Old Navy retail email example
Old Navy retail email

Tiffany & Co

Tiffany retail email example
Tiffany retail email


Coach retail email example
Coach retail email

21 thoughts on “11 Retail Emails Web Designers Should Subscribe To

  1. What a great but simple idea. I have so much rubbish that comes into my inbox. However, this shows there is an opportunity to get value.
    I like the Farmers Market one – never heard of them until now!

  2. Very good designs but email is not very good at supporting images that will be used in those designs. 9 times out of 10 the emails will be blocked. Wouldn’t they have more use being in text format with a link to the displayed email.

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