How to Use Seven Types of Headlines to Drive Traffic

This post from Performable on writing catchy headlines is a good read.

In particular, the concept of these seven basic types of headlines is useful not only from the perspective of driving traffic but also as a basis for developing the content in the first place. Here's the list in brief:

  1. The Know-it-All
  2. The Teacher
  3. The Gossip
  4. The Instigator
  5. The Nay-Sayer
  6. The Campaigner
  7. The Connector

I, for one, should start mixing up my own headlines a little more. I think I rely on numbers one and two a little too much.

Posted on: August 11, 2010 | No comments

Recent Entries in "Writing for the Web"


Comments are closed for this entry.




Subscribe to my RSS FeedSubscribe to my Web Design Blog RSS Feed

Proud member of 9rules network