I subscribe to a lot of retailer emails, looking for ideas and best practices on subject lines, template design, messaging, cool design elements, and so on.
Of these, only a small percentage truly stand out from a design perspective — making each email worth viewing as much for its visual presentation as for the products and offers being promoted.
I often find creative inspiration from these emails, and not just for emails that I plan to send myself. They can be a great source of ideas for web banners, landing pages, general page layouts, and a range of web design elements. They're also simply very pleasing to look at.
Here are 11 emails I would recommend web designers subscribe to for a daily dose of creative energy. Click on an image to visit the retailer's website and signup for yourself.
Posted on: August 23, 2011 | 21 Comments



21 Comments Posted
They are all so well done, but like almost everything that Boden does, their email is awesome.
1. Posted by Steve on August 23, 2011
Some of them look really nice... Subscribing now... Thanks.
2. Posted by Sarah on August 24, 2011
Great tips. This post has an excellent timing as I was looking for similar ideas at this time.
3. Posted by Website Builder on August 24, 2011
Worth reading. impressed
4. Posted by Ganesh on September 01, 2011
I would add to the list Brooks Brothers. http://www.brooksbrothers.com/
5. Posted by Herman on September 01, 2011
Good list of inspirational sites. Just love apple & kate spade!
6. Posted by Jen on September 02, 2011
What a great but simple idea. I have so much rubbish that comes into my inbox. However, this shows there is an opportunity to get value.
I like the Farmers Market one - never heard of them until now!
7. Posted by Simon on September 02, 2011
The all designs are nice but i like the most is "The Land of Nod"
Thanks for sharing.....
8. Posted by Bryan Blue on September 03, 2011
Very good post, there are interesting things to read, greetings to all designers
9. Posted by UberMedia Design on September 04, 2011
Excellent idea... worth reading. thanks for sharing
10. Posted by Vaishakh on September 05, 2011
Nice post ..thank you for sharing
11. Posted by Seo Royal on September 06, 2011
Amazing post.I love apple.Thanks for sharing.
12. Posted by shan on September 07, 2011
Beautiful designs in there.
Great for a bit of inspiration. I need a dose of that at the moment!
13. Posted by Highflight Web Design on September 07, 2011
What a great but simple idea. I have so much rubbish that comes into my inbox. However, this shows there is an opportunity to get value.
superb website design
14. Posted by superb website design on September 08, 2011
Yes great site, blog and post.
15. Posted by FIJ Design on September 12, 2011
These are cool, I like the Old Navy example, great use of multiple typefaces and colour.
16. Posted by Hannah on September 20, 2011
Beautiful designs in there.
17. Posted by cooper11 on September 21, 2011
Huh, yeah, though not so sure about Apple! They'll find a way to annoy me with it...
18. Posted by JimJ on September 29, 2011
Wow beautiful designs.
19. Posted by Fahim on September 30, 2011
Very good designs but email is not very good at supporting images that will be used in those designs. 9 times out of 10 the emails will be blocked. Wouldn't they have more use being in text format with a link to the displayed email.
20. Posted by Jamie Delo on October 07, 2011
Very nice.How do you come up with this idea?This is indeed amazing.
21. Posted by Non-profit web sites on October 25, 2011