Seattle Children’s Hospital has a number of clinical programs for which we are renowned. We are currently in the process of developing web sites for each of these programs, and we recently launched our latest web site, for our Transplant Premier Program.
Incredibly, this site took about a year to develop. Yes, that is a long time, but due to the breadth of the content, the content development process was extremely time-consuming.
You wouldn’t believe the amount writing, editing, review and sign-off that the content went through in order to bring it down to the appropriate reading level for our audience.
Powered by Movable Type
The site itself is almost entirely powered by Movable Type. We’re soon(ish) to embark on a selection process for a more full-featured CMS, but for the time-being, MT certainly does a more-than-adequate job.
What to Expect
In our “What to Expect” sections, we included links to the previous and next pages at the bottom of each page (example). We did this to make it clear that there was an order in which the pages should be read.
In our usability testing on other sites, we’d noticed that if people arrived directly at one of these pages (say, via search) they did not always realize that there was additional information (both before and after) that was relevant to them.
The addition of these ‘previous’ and ‘next’ links makes it easier for visitors to know where to go next.
We were also quite pleased with out contact page which uses a three column approach to make efficient use of the available space in presenting a considerable amount of contact information.