A lot has been written on Medium about product management. A lot. You only have to do a search for product management or view all the posts tagged with product management to get an idea of the huge volume of knowledge available.
To help sift through all the noise, I’ve collected the 18 most liked (well, clapped) articles that are directly focused on the subject.
Oct. 2015, 4.6k claps
But I always felt product management was one of the most important functions that when done well, helps make companies and products much better, and when done badly, can really hurt a company and team.
Oct. 2017, 1.93k claps
Set aside time for 2hrs of professional development (book, YouTube)
Aug. 2017, 1.7k claps
Top highlight (on how claps mean you now have to grade how much you liked a post):
It actually now turns what should be a lightweight and fun experience into somewhat of a cognitive load on end users.
Nov. 2015, 1.4k claps
But the job of a product manager isn’t to understand analytics, it is to understand customers.
Nov. 2015, 1.4k claps
I view modern product development as a system of interconnected disciplines, working in a network, to deliver on a user’s desire. Product managers are the API that facilitates communication in this network.
Feb. 2016, 1.4k claps
Top highlight (on the myth that PMs don’t know what they do):
No, YOU don’t know what they do. They know what they do, they do everything.
Dec. 2016, 868 claps
Without a strong product vision, you’ll end up outsourcing product strategy to the rest of the company.
Jan. 2017, 780 claps
It’s hard for me understate the importance of getting agreement on the problem you’re trying to solve before beginning work on the solution, particularly once there are many stakeholders from different parts of the business.
Sep. 2016, 740 claps
Part of your job as a PM is tell people to talk to each other.
Jan. 2016, 630 claps
Good product managers somewhat amorphously bridge the gaps that exist between other functional areas working toward a product’s success.
Aug. 2017, 590 claps
To learn is to read, to understand is to write, and to master is to teach.
Mar. 2016, 580 claps
Top highlight (on the difference between customers and users):
Literally no one likes to use Lotus Notes. Truly, it is a horrible piece of software. Yet guess what? It’s still a one billion dollar business for IBM.
Jul. 2017, 480 claps
Wouldn’t your product’s chances of success increase if you enlisted every customer-facing colleague as a user researcher… an extension of the product team itself?
Oct. 2016, 450 claps
Top highlight (KRs = key results):
Features are merely tactics to achieve your KRs.
Oct. 2015, 440 claps
Sorting through books, blogs, tweets & videos so you don’t have to.
Aug. 2017, (415 claps)
The main advice I would give to my “younger self?” Be bold.
Sep. 2017, 400 claps
Top highlight (on why ideas must be viable):
Successful products can come from seemingly nonexistent problems e.g. over 75 million Tamagotchis have been sold ‘just for fun’, but remember, it’s harder to sell a vitamin than a painkiller.
Jun. 2017, 380 claps
Product managers must ensure their products solve a significant need for a sufficiently large group of people in a way that’s better (or less costly) than existing alternatives.